Tag Archives: nielsen

Report : Nielsen’s U.S. Media Universe update for 2011

Nilesen has released the state of the media – consumer usage report for united states in 2011. See it online here – Nielsen: 2011 U.S. Media Universe or download the report in >pdf.

Nielsen : From Buzz to Sales: The Impact of the UK’s “X-Factor” | Nielsen Wire

From Buzz to Sales: The Impact of the UK’s “X-Factor” | Nielsen Wire.

A Nielsen Company analysis of the UK’s X Factor, reveals that guest stars originally discovered by talent shows saw the largest levels of sales, buzz and radio airplay.