Entries Tagged 'Sideblog' ↓

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How do you use Twitter

How Do You Use Twitter? from biz stone on Vimeo.

Popularity: 16% [?]

35+ Examples of Corporate Social Media in Action on Mashable

Popularity: 21% [?]

TOP 50 Europe advertising/communication/marketing blogs on Mastercom

Popularity: 16% [?]

McCains ad and Paris’s riposte

See more Paris Hilton videos at Funny or Die

Popularity: 17% [?]

Viral marketing techniques latest buzz in Bollywood

You had seen the announcement of Imran Khan rocking the MSN India home page. Here’s what my colleague and friend Vineet Gupta has to say about this in ET:

Films have now moved on from just plain vanilla advertisements to ones that ensure more interactivity with the audience. Microsoft Advertising rich media banner where Imran Khan comes alive to interact with the user on his desktop, walks on the website, looks around, knocks on your screen and then walks into the advertisement and even moves to the tune of the song Kabhi Kabhi Aditi Zindagi worked really well for both. A separate shoot was done only for this advertisement which had a click-through rate(CTR) of 2.8%. The average CTR of banner advertisements is 0.3%.

“Earlier content that was developed for the conventional medium was put on the internet too but today specific content is developed for the internet because of the nature of the medium and the returns justify the extra costs. Five lakh users replayed the Jaane Tu… advertisement and then there is word of mouth that goes around too,” says Vineet Gupta, marketing manager, Microsoft Digital Advertising Solutions.

Popularity: 18% [?]

As a citizen, what can you do to combat terrorists?

The recent blasts in Gujarat reveal that public support is of paramount importance in tackling terrorism. In what ways can you help the administration in checking the menace?

Popularity: 16% [?]

Is abortion a matter of parental choice?

Mumbai based Niketa Mehta has been asked not to abort 24 week pregnancy citing law as the reason. Should choice to procreate be a subject of judicial scrutiny?.

Popularity: 17% [?]

One Laptop per Child Lands in India

The Indian government wasn’t interested, so OLPC partners with Reliance ADA Group to bring computers to India’s primary school kids

Popularity: 17% [?]

Rural India Calling

A very nice article by Kannan K on Voice & Data on what are the broadband requirements of Rural India, what needs to be done and what’s happening.

Popularity: 17% [?]

Catch all the Olympics 2008 action

Go to MSN India’s  Olympics 2008 page and know all you wanted to know about…

Olympics Athletes

Olympics Stars

Olympics Sports

Olympics Photos Gallery

Olympics History

Popularity: 17% [?]

A tribute to Kishore Kumar on his 79th birth anniversary

Mr. Murali Gopi is a big Kishore Kumar fan and eat, lives and sleeps Bollywood - he has paid this excellent tribute to Kishore Kumar Door Gagan Ki Chaon Mein!. Kishore Kumar was a true wholesome entertainer and a big Bangdu who could make you laugh and cry both.

You can pay your tribute on the message board here

Popularity: 19% [?]

Microsoft Engineers Invent Displays That Top LCDs For Efficiency

“Researchers from Microsoft say they’ve built a prototype of a display screen using a technology that essentially mimics the optics in a telescope but at the scale of individual display pixels. The result is a display that is faster and more energy efficient than a liquid crystal display, or LCD, according to research reported yesterday in Nature Photonics … The design greatly increases the amount of backlight that reaches the screen. The researchers were able to get about 36 percent of the backlight out of a pixel, more than three times as much light as an LCD can deliver. But Microsoft senior research engineer Michael Sinclair says that through design improvements, he expects that number to go up — theoretically, as high as 75 percent.”

Popularity: 21% [?]

Hasbro Sues Makers of Scrabble-Like Scrabulous

“As today’s lawsuit indicates, Hasbro has apparently had enough of Scrabulous, the online word game remarkably similar to Scrabble. Filed in New York, Hasbro’s suit is against Rajat and Jayant Agarwalla, brothers from Kolkata, India, and asks the court to remove the Scrabulous application from Facebook, disable the Scrabulous.com web site, and grant damages and attorneys fees to Hasbro. Why did Hasbro tale so long to ‘protect’ its intellectual property rights in court? They waited ‘in deference to the fans’ until EA had launched the official Scrabble Facebook app earlier this month. EA’s version has netted fewer than ten thousand players, versus Scrabulous’ estimated 2.3 million. This was the next logical step for Hasbro after filing DMCA takedown notices against Scrabulous in January.”

Popularity: 21% [?]

India ‘undisputed leader’ in offshore services: Gartner

India remains the “undisputed leader” in a list of the top 30 countries for offshore services prepared by IT market research major Gartner Inc.

The research firm based in Connecticut, US, applied a list of 10 criteria to find its top 30, but many of the conclusions are already well known - India is the “undisputed leader” in offshore services, with China, Russia and Brazil providing credible alternatives, while Ireland, Israel, Northern Ireland and South Africa are strong in language skills.

According to Gartner, however, there’s a stampede of new locations determined to get more offshore business. For the 30 countries that met its criteria, Gartner reports, another 35 were viable contenders, giving companies plenty of choices in 2008.

Popularity: 21% [?]

Security for your Laptops

• Laptop security guidelines
• How to secure your Wireless Network
• Stay safe on a public wireless network

Popularity: 27% [?]

Left’s Exit May Lift Econonomy

These issues are over and above key pending legislations to reform the banking, insurance and the pension system which have been stuck owing to consistent Left opposition, chiefly to greater foreign participation in these sectors.

Popularity: 26% [?]

Cool old Indian comic books covers on Boing Boing Reminds me off Chandama, Nandan, Twinkle, Lotpot, Chacha Chaudhari and so many others.

Popularity: 31% [?]

Jeremiah Owyang ask an interesting questions Who has more data about Gen Y: Facebook or the US Government?

Popularity: 32% [?]

Think Social Media, Think Engaging with your audience and not just marketing.

Popularity: 31% [?]

Digg’s Recommendation Engine - the first look on Mashable

Popularity: 34% [?]

Entertainment Channel on MSN India brings you Jaane Tu Ya Jaane Na special.

• Catch up with exclusive videos of ‘Jaane Tu Ya Jaane Na’
• Win free tickets for ‘Jaane Tu Ya Jaane Na’
• Watch what the stars have to say - Imran & Genelia on ‘Jaane Tu Ya Jaane Na’
  
  

Popularity: 30% [?]

MSN Video - Tata Nano to hit the streets in October

Ravi Kant, managing director of Tata Motors, said on June 28 that the Nano will be available during the Durga Puja festival in October 2008. The 4-seater, 625cc engine Nano is the cheapest and most awaited car of the year

Tata Nano to hit the streets in October

Popularity: 31% [?]

Collaborative Filtering: Lifeblood of The Social Web

Mohammed Saleem has written an excellent post on collaborative filtering and with examples on how some of the big sites are using CF.

Popularity: 28% [?]

India to be online shopping hub

Its not been long since India was bitten by the online shopping bug, and come 2010, the country is all set to rule the online shopping domain, for a new research has suggested that India and China will become the largest online shopping market in the Asia-Pacific region with the starting of the next decade

Popularity: 26% [?]

Reputation management: Conducting a social media audit

Nice and simple way of finding out your reputation on the web. Andy Beal has a free online guide for managing your repuation online and ViperChill has some more collection of tips

Popularity: 34% [?]

How to Get Your Flash Site at the Top of Google Adobe boosts Flash media search with Google and Yahoo!

Popularity: 24% [?]

Indian toilet cleaners sashay down the ramp - I think Sulabh guys surely deserve to walk on the ramps, as they have made streets in India more walkable.

Women toilet cleaners from Rajasthan walk down the ramp along with Indian models at a fashion show held in New Delhi on June 23. The show was organised by Sulabh International and the United Nations as part of a series of events marking the UN ‘Year of Sanitation’.

Indian toilet cleaners sashay down the ramp

Popularity: 26% [?]

Town in India Rocks (No Use to Wonder Why, Babe)

NYTimes report on how Shillong celebrates Bob Dylan’s birthday every year.

Every May 24 for the last 35 years Mr. Majaw, 61, and one of India’s original rock ’n’ roll bards, has held a homespun celebration of Mr. Dylan’s birth. This year’s version was held in All Saints Hall, next to the church of the same name. Mr. Majaw pranced around the auditorium singing, “Everybody must get stoned.” Two schoolgirls, who described their repertory as mostly Mariah Carey, sang “Knockin’ on Heaven’s Door,” in two-part harmony, having learned it two days before. A poet, Sonny Khyriem, stood up and read a paean: “The voice bathed with protests/Mingled with human rights/Becomes an inspiration/To the toiling millions.”

Popularity: 28% [?]

List of Celebrity Blogs In India

Do you know of any celebrity bloggers in India. Celebrity as in - any famous Indian personality in Sports, Business, Fashion, Entertainment, Politics and so on. If you know, post it here

Popularity: 27% [?]

Nokia on a buying spree

Though I haven’t used a Nokia phone till now, but still a great fan of it’s phone. (That doesn’t mean I don’t love my Sony W810 and HTC Touch).

In India Nokia is really doing some cool things to stay on top - it’s going musical with Sony BMG, launching Rabbi’s Album and remixing A.R with an Ada.

Now, Ashish on Pluggd.in informs about Nokia upping it’s share in Symbian and acquiring Plazes. It’s means a great mix of Mobile Operating System and an Online Social App with can really integrate well with the device.

Popularity: 26% [?]