Monthly archives: May 2010

Collaborative Consumption Video by Groundswell

Collaborative Consumption Groundswell Video from rachel botsman on Vimeo.

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Microsoft Advertising & Starcom Reveal the Secret Online Lives Of Mothers in Asia

Microsoft Advertising and StarcomMediaVest Group (SMG) interviewed moms across eight markets in Asia in a joint venture research to uncover:

    • The role the Internet plays in mothers lives as they gain experience and knowledge
    • The digital channels that influence online purchases
    • The difference in online interactions based on needs versus interests, both as a mother and as a woman
    • Attitudes towards new media and technologies

You can watch video of Kenneth Andrew, Microsoft Advertising’s Greater Asia Pacific Marketing Director, giving an overview of this new research and the reports divided by regions can be downloaded from here (pdfs)

[Via Business Standard ]

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The future of content creation, distribution and monetization [ForaTV]

Commonwealth Club and Sheppard Mullin on ForaTV

Digital content will continue to transform traditional media. How old and new media make money during and after this transformation, however, remains uncertain – even as more and more content comes online, from traditional sources, independent producers and users themselves.
Which business models are working now and what will work in the future? How will emerging distribution models and new platforms affect the ways that new content is created?

Join the Commonwealth Club as a panel of experts examines the new business models for content creation, distribution and monetization.

 

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Johanna Blakley on Learning from fashion’s free culture [TED Video]

From TED Blog : Copyright law’s grip on film, music and software barely touches the fashion industry … and fashion benefits in both innovation and sales, says Johanna Blakley. At TEDxUSC 2010, she talks about what all creative industries can learn from fashion’s free culture. (Recorded at TEDxUSC 2010, April 2010 in Los Angeles, CA. Duration: 15:36):

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Bangladesh’s bicycle riding InfoLadies & a rural revolution

Davinder Kumar on Gaurdian writes about Two Wheel Triumph :

infoladies Armed with a netbook, medical supplies and a bicycle, Bangladesh’s InfoLadies are giving millions of poor people access to crucial information on their doorsteps that will improve their chances in life

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"An InfoLady’s netbook is loaded with content especially compiled and translated in local Bangla language," says Mohammed Forhad Uddin of D.Net, a not-for-profit research organisation that is pioneering access to livelihood information. "It provides answers and solutions to some of the most common problems faced by people in villages." In Bangladesh this means nearly three-quarters of the nearly 160 million that live in rural areas. From agriculture to health, sanitation and disaster management, the content follows simple text, pictures and engaging multimedia animations to include all users, many of whom are illiterate. "I love the cartoon that tells about brushing teeth and hygiene," says 10-year-old Shamshul.

More coverage on Wired

[Via Textually.Org ]

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Siemen’s Picture of the Future

15inno informs about Siemen’s Pictures of the Future, which is a magazine on research and innovation. In their spring 2010 issue, they focus on open innovation, green cities and molecular detectives

Here’s the section on Open Innovation

seimens picture of future Scenario 2020: Unlimited wisdom

Brazil 2020: A company develops complex solutions for customers all over the world. In its operations it combines the advantages of a global knowledge network with those of virtual space. That saves time and money and minimizes risk. A look at IT specialist Johannes Quistorp’s first day on the job

Trends: Tapping new worlds of ideas

Potentially, gamechanging innovations are everywhere. They are hidden in the minds of employees and customers and in projects at universities and research institutes. Tapping these sources is something employers are doing to an ever increasing extent. As they do so, they are opening the doors of their labs, exchanging ideas with external partners, and creating a world of synergies

Soft Tissues Revealed: Phase-contrast X-ray imaging

They’re used every day in hospitals, but X-ray images don’t really offer the kind of detail needed to determine the size and structure of a tumor. With a new technique called “phase-contrast X-ray imaging,” however, this may be about to change

All Charged Up: Integrating electric cars into the grid

Major cooperative projects are paving the way for the launch of electric vehicles. Experts from industry and universities are creating the technological basis for linking vehicles to the power grid. In fact, field tests are now under way, especially in Denmark and Germany. One key objective is to use electric cars as energy storage units that can compensate for fluctuations in wind power

Nuclear Fusion: Here comes the sun

By 2030, researchers expect to build a fusion reactor demonstration plant that produces more energy than it consumes. If successful, fusion power will provide a nearly inexhaustible and CO2-free source of energy. Related developments in materials research are driving improvements in many Siemens technologies

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IQ2: Persuit of Happyness & Miserability

From IQ2 debate on Fora TV :

The pursuit of happiness is one of the unalienable rights enshrined in the U.S. Declaration of Independence. But is our relentless striving to feel good no matter what actually making us miserable? Would we be better to accept that life comes with good times and bad, and make peace with that?

This IQ2 debate, held in Sydney in March 2010, pits those who believe that happiness is a worthwhile goal that can be found in pleasures material and social, against those who hold that people should abandon unrealistic goals and seek quiet comfort within.

Here’s the introduction video

 

You can find more videos here

 

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MIT’s Comm.unity – A Framework for developing socially aware close-proximity applications.

MIT Labcast: The Comm.unity platform enables mobile devices to discover and communicate with each other in close proximity. It also transforms these devices into social sensors, and allows programmers to rapidly develop locally and socially aware applications. Several use cases demonstrate key concepts of Comm.unity.

[ Via : Textually.org ]

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Cathy Davidson of The Future of Thinking

Cathy Davidson of Duke University, USA talks about “The Future of Thinking: Rethinking the Role of the Humanities for a Digital Age” . She is also the co-founder of Hastac and maintains the official blog there on the latest on digital media and science of attention for learning and the workplace. You can follow her on twitter: @catinstack

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Privacy – Whatever it is but we can’t afford to believe in it

Privacy is just a sense or a feeling that you are secluded from the presence or view of others or free from unsanctioned intrusion. This post mostly deals with privacy in the digital world but takes examples from real world, where privacy only exists as a concept and too idealistic to be true. At the same time, I am not suggesting that we must not fight for our privacy in the real world or the online world, but the onus is mostly with us and that too with too many fine prints which we can never understand.

Who mostly makes your private life public

For your privacy, you must be more concerned with people around you, the people you know really well – the friends and the relatives. These are the people who are the weak links in your social networks – they make access to your information available outside the circle of trust through – stupidity, casualness, deception, hate, ignorance, etc.  Most of the embarrassing scandals reported in media, doesn’t happen through hacking or any other form of unauthorized access but through one of the parties actually involved in the act.

Is your data safe anywhere ?

The complex answer is blah blah blah and the simple answer in NO !. Any system which is accessible to humans or managed by humans is not yet proved to be 100% safe and trustworthy. Do you know how easily your telephone or mobile bill report is accessible to (some of )the employees of a telecom company. Do you know that your web sites visits, mails, time logs and so many other internet activities can actually be read on the serves of your ISPs datacenter. Do you know there’s a thing called Lawful Inspection & Monitoring which is simply put, your private information on demand by your government from any of these digital communications network.

What is the solution then ?

There’s a little bit of behavioral change required from the users side (as well). Of course we can’t afford to loose all our communication through these social communication networks. But think about it, shouldn’t you bring little bit of mis-trust back again in your life and not (put a blind) trust on the people or the systems around you. Are you aware that you automatically drop the natural hard-coded judgmental & fight or flight response when you are communicating online.

Why do we think it’s our duty to tweet, follow, like, share, comment and fill all the details in the online forms. Has world become really so safe. Don’t we read newspapers.

The corporate world which is buying social media snake oil in tons and gallons doesn’t even know what is the inside information which is being served outside. Every tom, dick and harry who has a twitter account has become the spokes person of the company. Idealistic naked corporation blah blah aside, how many of the workers have an understanding of work / life social presence and communication.

As we consume junk food, we are entering in to the world of speedy junk communication and as we are compromising our health – we are compromising our privacy as well. If we believe in the old ways and the way our parents used to talk to us the simple answer would be – Shut Up and Behave !!!

What we should be doing then ?

We need to slow down and listen to real signals than noises. To stop rushing to social media snake oil vendors and to understand from the academicians, sociologists, researchers, scientists, anthropologists, thinkers and tech geeks ( and very soon they should form an advocacy and activism group together). We can’t trust politicians, policy makers and businessmen to find solution to privacy. We haven’t seen such resolution in education, health care and human rights issues and can’t be expecting it with digital privacy issues.

  • Why should we be just talking about Facebook, why no one is talking about standardized privacy protocols across digital communication channels.
  • How are we even so easily allowing a legal privacy loophole to a company which has a 5000+ words privacy policy document.
  • How can a system exist which allows to change your privacy settings by default on a new feature introduction
  • How can a communication network have millions of ways of collecting data from me and not a single way of giving me my data back
  • Why no country has a pre-emptive and proactive regulatory framework. We have it for telecom, then why not for the web ?
  • Like we have certificates for secure sites, isn’t the time to introduce privacy check points and certifications for digital communication channels.
  • Last but not the least – on the public web don’t expect a private environment.

There’s no simple answer yet, but till that time only believe in this thing (however pessimistic it might be) – don’t trust humans and the environments involving human beings. Read your history books again and go through the acts of crimes committed by your very own trustworthy government.

The chances of Mr. Zuckerberg, or some hacker or some marketer reading your data is far far far far less than a weak link within your own social network ready to compromise it with a greater probability 24/7.

[Re-edited, 5/16/2010 1.30 AM]

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