How not to make regressive ads.

July 11th, 2008 | India, Marketing

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Pond’s Ad is a classic example of taking Saas Bahu regression into advertising. They have Saif, Neha Dhupia and Priyanka and all that they have to say is how skin colour can bring back the love. I am just wondering if Ekta Kapoor has started some ad agency.

Fashion Bazaar - Talk about pricing and don’t insult your potential customers by challenging their

aukaat.

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